Introduction

AI is now a core management tool, yet most organizations capture only a fraction of its potential. The challenge is not access but method. This course shows managers, small business owners, independent consultants, and professionals without technical backgrounds how to use AI effectively in daily work.

Mary Vrljic is a digital asset and metadata specialist with over twenty years’ experience across photography, production, and digital content management. As Digital Asset Coordinator at the Powerhouse Museum, she leads the ongoing development of a user-centred digital archive that supports large-scale collection digitisation and long-term preservation.