Back by popular demand and following its success in Hollywood (at DAM LA 2026), a dynamic session bringing together leading voices in the DAM world to unpick the biggest innovations, content strategies, creative shifts and game-changing trends defining 2026.

Fast-paced, punchy, insightful and interactive - this is not a typical panel - expect bold perspectives, unfiltered and candid conversations, and real-time interaction with lots of audience participation. Raise your expectations for this fun, end of event, wrap-up.

Context:

Most organisations have moved beyond asking whether they should integrate their DAM – the question now is how to scale those integrations intelligently across the enterprise.

As the ecosystem surrounding DAM expands to include PIMs, CDPs, CRMs, marketing automation, eCommerce platforms and AI services, the point-to-point connections that worked for two or three systems quickly become unmanageable at scale.

The Integration Maturity Curve:

Context:

Originally developed to centralise and safeguard high‑quality photo and video assets, the HIVE – World Wildlife Fund’s (WWF’s) digital asset management platform – has evolved over the past decade into a mission‑critical system supporting global storytelling, documentation, and collaboration.

Today, the DAM serves more than 70 offices worldwide, each shaped by different cultures, regulations, infrastructures, and levels of digital capability.