This course has now ended and is available to purchase on-demand here.


It’s Essential

Getting the choice right and early optimization are keys to success.
It’s all dependent on the knowledge and skills of DAM leaders.
This course is for DAM leaders, aspiring DAM leaders and would-be DAM leaders.

Stephen Peckous has spent twenty years on the side of the table where the problem actually lives. At One Source Communications he owned senior customer success and account relationships through the industry's move to cloud. At Hyster-Yale, a global lift truck manufacturer, he went from dealer integration to product management across multiple verticals to running product information for the business. He knows what messy product data costs a manufacturer because he was the one accountable for it. He was an Inriver customer before he was an Inriver employee.

Most companies believe their product data operations are in good shape. In a 2026 benchmark of 405 manufacturers and distributors, Inriver found that 117 organizations rated themselves fully ready for AI-driven commerce. When tested against operational evidence, not self-reported confidence, zero cleared the bar. This session, presented by Inriver, unpacks why the gap between what leaders believe and what their operations show is so wide, and so consistent, across company size and maturity.

Nico Poalillo is a creative executive, director, and studio ecosystem architect. He is currently the Director of Global Visualization and Environments at General Motors. He leads the Global Visualization Studio, one connected team spanning visualization, digital vehicle assets, film, architecture and experience, graphics, and the GM Design Archive, with studios across North America, Europe, and Asia. His mandate is to build world-class creative work in-house and bring it closer to where the brand meets people.

Michele Beacham is an archivist at the Los Angeles Philharmonic, where she oversees all aspects of both the physical and digital collections. She previously worked in the HBO Archive and holds an MLIS from the University of California, Los Angeles.

Future Creative Operations Leaders Program

The Future Creative Operations Leaders Program gives young Creative Ops professionals the opportunity to engage and network with their community through attending the event free of charge. We want to see our community flourish, and what better way to achieve this than by investing in the leaders of tomorrow.

If you, or any of your team, qualify for the program we would be delighted to hear from you.

Entry Details