Pricing & How to Register

To celebrate the launch of this series, we're offering the first 10 people to book a 20% discount! Enter the code FIRST20 when registering to receive this exclusive rate. 

For Payment in US Dollars (Price includes access to the full recordings):

Fees for the 4-part course: $499

Group access for 3 people from the same company: $999

Registration for this series includes access to all sessions to view live and watch again on demand.

 

Session 1: Introduction to Controlled Vocabulary
Wednesday April 7, 2027 
8AM PDT / 11AM EDT / 4PM BST / 5PM CEST

This course is built on one premise: every search begins with metadata. If your metadata is in a mess, then your search results will be too. 

Imagery has the power to influence consumers and increase sales. In fact, images are business assets in their own right. Yet all too often, organizations invest heavily in producing high quality content, only to fail at the last hurdle. They have all the right assets, but not necessarily the right keywords to deliver a high quality search experience.

Fadi Wissa has over 15 years of experience helping global enterprises bring order to complex, fragmented content, data, and marketing operations. His role centers on facilitation: bridging business stakeholders, vendors, and engineering teams (and agents) to turn ambitious ideas into scalable, production-grade solutions. He leads gateB's US technical team, with a passion for staying closely involved in implementation, not just strategy.

Sarah Chapman is a marketing operations and transformation leader focused on reinventing how complex marketing organisations work; combining operating model redesign, MarTech, AI and automation to create faster, simpler and more scalable ecosystems.

I develop and optimize infrastructure, automation, and integrations that support business operations, ecommerce, and marketing workflows. I work with building custom NetSuite solutions and integrating Cloudinary to streamline digital asset management and creative automation.

I am a software engineer at Rally House, where I build automation, integrations, and data systems supporting the company’s data ecosystem and digital asset workflows. My work includes developing large-scale creative automation solutions using Cloudinary and cloud infrastructure.