Events Webinar Beyond the DAM: Unlocking Video for Brand and Creative Workflows

As video becomes central to brand storytelling and digital engagement, organizations need to make rich media more accessible across marketing, creative and enterprise teams. 

This webinar explores the evolving relationship between DAM and MAM, how businesses can avoid duplicate content systems, and how Iconik and CI HUB connect video and other approved assets directly into the applications where teams create and activate content.


Presented by CI HUB and Iconik, by Backlight

 

Events Event Speaker Chris Mellish

Chris Mellish is Head of Brand Marketing & Creative Operations at Amazon Health Services, where he leads the in-house creative agency supporting One Medical and Amazon Pharmacy.

Events Event Speaker Ryan Evans

Ryan is the Digital Asset Manager at APT Travel Group (ATG), one of Australia’s leading luxury travel providers. With a career including almost 20 years at Lonely Planet managing global travel imagery and licensing, Ryan brings extensive expertise in digital asset management and content production. At ATG, he has led DAM integration as part of the company’s recent digital transformation with a new CMS supporting websites for six brands. He oversees the DAM strategy and operations, driving adoption, innovation and ongoing platform development.

Events Event Speaker Kees Henniphof

Kees Henniphof leads marketing and growth at CHILI publish. He works with clients like The Coca Cola Company, Jysk and Carrefour to transform the way brands execute across channels, markets, and geographies. Before CHILI publish, Kees held senior marketing leadership roles at ServiceNow and Bynder.

Events Event Speaker Tina Kremzner-Hsing

Tina Kremzner-Hsing is the Database & Digital Asset Manager at the Magnes Collection of Jewish Art and Life. She also manages rights and reproductions for the collection. Kremzner-Hsing holds a Master’s degree in Library & Information Science with a certificate in Strategic Management of Digital Assets and Services from San Jose State University, and a B.A. in History of Art from UC Berkeley. Tina joined the Magnes team in 2023.

Events Event Speaker Jenna Domeischel

Jenna Domeischel is the National Collections and Repatriation Lead for the U.S. Army Corps of Engineers (USACE), providing technical expertise, policy development and implementation, and leadership for the agency’s collections management and NAGPRA programs. Her work sits at the intersection of curation, repatriation, digital stewardship, Indigenous data sovereignty, and institutional policy.

Events Event Speaker Rob Knopfler

Rob Knopfler is a Senior Consultant at gateB, a consultancy advising global enterprises on large-scale digital transformation, with specialization in digital and media asset management. He guides organizations through platform selection, solution design, implementation, and integration, leading programs from discovery through rollout. He came to marketing operations from product management in AdTech and MarTech, where he built and shipped platforms at scale, a background that shapes how he evaluates systems today.