Continue networking, sharing ideas and celebrate a great day at the official drinks reception!

We’re ending this year’s Creative Ops Summit by leaning fully into the theme: Daring to be Different.

For the final 30 minutes, lead chairs Nicky and Dan will reflect on the key ideas, patterns, and provocations from their stages; the insights that stayed with them, and the questions still worth wrestling with.

From there, the conversation opens up.

Creative Operations, Orchestration, and the Future of Hybrid Creativity

Reality check

In 2026, hybrid in-house models are no longer the differentiator; orchestration is.

Meeting the challenge

Creativity, Culture & Bias in the Age of AI

Context

• As AI becomes embedded in everyday creative workflows, questions of representation are no longer abstract; they’re operational
• From the data that trains our tools to the outputs we ship at scale, AI is shaping whose voices, faces, and stories are seen and amplified - or erased

In the spirit of “Daring to be Different”, the panel challenges teams to go beyond default norms

Your chance to visit the exhibition and network with your fellow Creative Ops Professionals.

Creating Accessible & Disability Inclusive Productions

How authentic collaboration with Disabled talent can transform the way agencies and brands create.  

The creative and commercial power of accessibility in production is unpacked to show how inclusive processes lead to richer storytelling, innovative ideas and stronger audience connections. 

The tangible benefits of inclusive casting, access coordination and community engagement: 

Context and paradigm

Traditional workplace logic often assumes linear thinking:

A + B = C.

Predictable inputs lead to predictable outcomes.

But

Is The Creative Tech Stack Actually Paying Off?

Creative tech budgets have exploded. 

Results haven’t.

Creative Operations teams are surrounded by tools, platforms, dashboards, and “AI-powered” promises, yet approvals still live in email, workarounds are everywhere, and everyone’s managing version 37 of the same asset.

This is a short, opinionated debate for Creative Ops leaders ready to challenge a hard question:

Ocado was born out of a desire to disrupt a traditional grocery category. 25 years on, and the creative team are still at it, constantly looking for ways to increase relevance in a highly competitive industry.

How the in-house creative team has challenged and is challenging what’s possible