Over the past two decades as a Creative Director and Technologist , Elizabeth has built and lead global teams of designers, engineers and storytellers to create platforms, experiences and brand ecosystems used by billions (with a ‘B’) of people. She’s brought creative leadership and innovation vision at the highest level to Meta, Accenture Song, Grey, Trollback & Co. and R/GA.

The DAM Leaders Forum

At DAM Los Angeles 2027 Henry Stewart Events and The Real Story Group continue a tradition of convening some of the most respected voices in digital asset management to share what is working, wrestle with what isn’t, and collectively raise the standard of DAM leadership across the industry.

Building and Transforming Design from Startups to Scale-ups 

How do you set up design for success in a fast-moving startup? And how do you scale it as the company grows? Over the past four years, Rachel has tackled both challenges: bootstrapping design as the first hire at an early-stage startup and leading design transformation at a scale-up, all informed by playbooks from Chrome and Search. 

 

This talk is packed with practical examples and insights on: