Vinny Maurici is Chief Operating Officer at Syndigo, where he leads global operations, services, and customer execution across the company’s product experience and data management portfolio. With deep expertise in product syndication and enterprise data strategy, Vinny focuses on helping brands and retailers modernize how product data is governed, activated, and delivered across commerce ecosystems.

A final opportunity to reflect on the day’s key insights, connect the themes and consider what comes next. Drawing together the ideas and perspectives shared throughout the programme, Conference Chair, Robert Sanderson will highlight the key takeaways and leave us with some thoughts to carry forward beyond the conference.

Semantics in the Age of AI: Questions Practitioners Must Answer in 2026

Context and challenge

As AI systems become the primary way people and applications access information, the semantic layer (ontologies, knowledge graphs, and contextual metadata) has moved from nice‑to‑have to critical infrastructure. Yet many organisations still struggle to decide when to invest in graphs, how to manage change, and how to align semantic work with data and AI teams.

Meeting the challenge