Bringing together key influencers in the DAM space - innovation, content strategy, creativity and trends in 2026.

As one of only two Digital Asset Managers across the whole of Major League Soccer, Cortney Lesovoy, Digital Asset Specialist, FC Cincinnati has a rare, if not unique, role. 

Covering Cortney’s crucial role in ensuring the success of brand-building, and fan engagement of and with professional sports teams.

See how PepsiCo and other brands leverage Papirfly to streamline content creation and localization worldwide. We’ll start with employer brand examples, then show how the same workflows, templated creation, approvals, and governance translate to corporate marketing across other global brands. You’ll leave with a practical blueprint for cutting production costs, accelerating delivery, and maintaining brand and legal compliance at scale.

Transform your DAM from a static repository into a hub for content intelligence. Discover how to use no-code integration to connect social media and web analytics, feeding real-time performance data back to your assets. This session shows how to optimize content operations, increase engagement, and maximize your asset ROI. 

What You’ll Learn: 

Originally developed to centralize and safeguard high-quality photo and video assets, WWF’s digital asset management platform - the HIVE - has had 10 years of enormous growth, adaption, and strategic alignment with the ever-changing needs of an expanding nonprofit global organization.               

Common challenges:

• Working with a DAM vendor that is not a perfect match for your industry or circumstances.
• A ‘setting up the DAM’ program that isn’t on schedule.
• Hitting unexpected setbacks along the way to project completion.

Question one: When is it time to replace your DAM? What symptoms indicate that you need to rethink your product decision?

Time to have some lunch and visit the exhibition, PLUS Join Adobe and your peers for an exclusive roundtable that explores how AI is driving efficiency, accuracy, and scale in digital asset management.

DAM Straight: AI is Changing Everything!