Kellie works cross-departmentally with organizational stakeholders to lead digital asset initiatives that enhance metadata optimization, system adoption, search functionality, and rights tracking and improve systems integration and content utilization. Her primary focus is transforming School Specialty’s DAM platform, “The Locker,” into the single source of truth for all digital assets, while also developing policies and procedures that support the full asset lifecycle—from upload through archiving.

Maya leads cross-functional initiatives across digital merchandising, marketplaces, e-commerce, email, and social marketing. With close to two decades of experience in digital strategy, Maya excels at turning complex challenges into scalable solutions that improve customer experience and drive business growth. She is passionate about aligning people, processes, and technology as well as fostering a collaborative, growth-minded culture that empowers teams to adapt and thrive in a constantly evolving digital landscape.

Nicole drives innovation in product management and the content supply chain. With over 15 years in marketing operations, she excels at streamlining processes to improve speed to market while ensuring compliance and quality. Her expertise includes modular content management, CRM activation, and cross-functional process optimization.

Jennifer Riley is the Head of Image Licensing and Digital Archives at the Museum of Fine Arts, Boston (MFA) where she is responsible for overseeing the photographic and digital archives and rights and permissions. She began her career at the MFA in the slide library and, over the past 25 years, has worked with the photo archives, assisting with the transition to digital photography and a Collections Management System; including establishing the system for archiving and preservation.

For over 20 years, Nick has been at the forefront of helping brands thrive in the digital space - leading creative agencies and digital consultancies, partnering with everyone from global blue chips to ambitious entrepreneurs across industries and geographies.

Operating at the intersection of business, technology, and design, he works side by side with clients - digging into the details, challenging conventions, and driving action with fresh thinking.

Wajmah Strange is an Emmy-nominated, award-winning creative lead with deep expertise in scaling global creative operations across editorial, business, and legal functions. She brings a comprehensive understanding of how to create, distribute, and monetize content, having led high-impact initiatives at companies like ABC, BuzzFeed, CBS, and Paramount. A proven driver of business development and strategic partnerships, Wajmah has executed licensing deals that have generated over $5 million in revenue and cost savings.