The big challenge:

Transforming your product experiences involves more than just adding or swapping out technology solutions. Driving meaningful business impact starts with aligning strategy and people. 

How School Specialty met the challenge:

With leadership buy-in secured they employed a governance framework designed to a) scale, and b) foster seamless cross-functional collaboration.

Takeaways from this talk:

Context:

The DAM landscape is evolving rapidly – and many enterprises are now looking beyond traditional use cases to embrace what industry insiders are calling DAM 4.0. What does that mean in practice?

Some answers:

This forward-looking panel will explore what’s next for DAM as it becomes more embedded, intelligent, and strategic throughout the enterprise.

Panel members will share how they are preparing their systems, teams, and strategies for the next generation of DAM.

AI is transforming how organizations create, manage, and deliver digital assets. But for DAM professionals, it is more than just creating and storing content. It is about how AI can enrich metadata, integrate with business data for approved usage, and support growing governance requirements that drive discovery, usage, and compliance.

Exhibition Open- your chance to check out the live demos, to contrast and compare.

Networking prompt and let’s ‘break the ice’ - connect with someone you’ve not met before! Mingle with your peers. Take time to forge a new connection in your DAM community.

DAM New York Bingo - take a moment to join our bingo competition, which will be running throughout the event.

Celebrate the first day of the event at the drinks reception.

It's a great opportunity to wind down at the end of a busy first day and continue to talk to exhibitors, catch up with colleagues and enjoy the buzz of the fantastic exhibition.

A successful DAM implementation starts with running a smart, well-structured platform selection process. But anyone who’s been through it knows that’s easier said than done.

In this lively panel, we bring together DAM practitioners who have learned tough lessons through their own selection experience, and DAM platform providers who have seen what makes a selection process succeed, or stall.

Panelists will share practical tips and candid insights on: