Events Event Speaker Elida Cruz

Élida Cruz is a leader of leaders specializing in sustainable growth, operational efficiency, and technology innovation while driving talent strategy and cultivating a culture of collaboration and accountability. She is recognized as an expert in team management, CX and UX design enablement, strategic risk mitigation, and fostering an inclusive culture.

Events Design Operations New York 2025 DesignOps: Driving Excellence Inside and Outside the Design Firm

Design Operations is not only an internal function; it’s a strategic capability that can shape how design firms deliver value, scale impact, and operate as trusted advisors to clients.

In this session, Jim will explore how strategic design management and DesignOps intersect to elevate the performance of internal teams and has evolved to become a strategic consulting practice for client engagements.

Events Design Operations New York 2025 Aligning DesignOps with Business Goals Through Data-Driven Collaboration: From Strategy to Impact

Frontline experts who have ‘been there’ and ‘done it’ discuss how to use cross-functional collaboration and data-driven decision-making to ensure strategic DesignOps initiatives deliver measurable business impact.

Panellists will: 

  • Share practical frameworks for bridging the gap between high-level vision and day-to-day operations
  • Demonstrate how to leverage analytics and KPIs to validate success

The discussion will highlight how DesignOps can: