Jesse Krinsky is the Founder and Lead Consultant at In Focus Consulting, a creative operations firm specializing in helping in-house creative teams thrive. With over 20 years of experience spanning agencies, production companies, academia, and in-house teams (including leading video production and creative strategy at Thermo Fisher Scientific and The Economist’s U.S. in-house agency), Jesse has seen countless production teams struggle with endless rounds of revisions, late nights, lost footage, frustrated clients, legal fights, and worse.

Dmitry Shamis is the founder of

Kaye Bedeau is an integrated certified global program manager with experience implementing campaigns to maximize brand and product exposure on multiple platforms. She’s helped agencies and organizations improve their project operation systems, including overall client operations, CRM, marketing, and content development. Her experience includes offline, online, and social media integration.

Ashley Pennewell is a content operations leader with expertise in system implementation, change management, and content strategy. Over her six years at Domo, an AI and data products platform, she has led creative project management, integrated campaigns, and most recently spearheaded the company-wide implementation of Aprimo DAM, enhancing content management and accessibility.

Beyond content operations, Ashley revamped and scaled Domo for Good, a mission-driven initiative that partners with nonprofits and a community of customer volunteers to harness data for social impact.

Nick's recent work is focused on driving AI Innovation into the DAM market, working with brands such as General Motors, Nationwide Insurance and Louis Vuitton to help implement their SMART DAM AI-forward strategy last year. Nick has over 9 years of experience in the Digital Asset Management space and over 18 years in marketing technology. His career focus has been on marketing's impact on go-to-market with project work spanning: 

Karl Walter, a 20+ year imagery industry veteran, has spent the past decade as VP of Content at Penske Media Corporation, following his leadership of Getty Images' Entertainment group.

Leveraging 25 years of DAM industry experience as a support and solutions specialist, Paul is passionate about helping customers and partners develop efficient digital asset management solutions by developing practical taxonomies, integrations, process workflows and automation.  Using pragmatism and attention to details both small and large, Paul has guided 200+ companies in the branding, publishing and museum industries on their DAM journey