Registration for this series includes access to all sessions to view live and watch again on demand.
Session 1: Foundation for Internal Promotion
Thursday September 3, 2026
8AM PDT / 11AM EDT / 4PM BST / 5PM CEST
Executive Stakeholders
- How do you get buy-in and interest from Executives?
- What is the best time to bring them into the discussion when selecting a new DAM?
- How can Executive-level stakeholders best help support the DAM?
- What makes the DAM “worth it” for them?
IT and Technical Services
- Winning over IT and Tech Services
- When should I bring IT into the conversation about DAM?
- What needs to be communicated to the IT team about any DAM system?
Session 2: Financial and Compliance Stakeholders
Thursday September 10, 2026
8AM PDT / 11AM EDT / 4PM BST / 5PM CEST
Legal and Licensing Departments
- How does the DAM help protect your institution legally?
- How can you demonstrate this value to stakeholders in the legal department?
Financial and Budgetary Departments
- What are the metrics that demonstrate monetary value to a budget-conscious institution?
- How do you communicate the cost-savings strategy when asking for an up-front investment?
Session 3: Leadership and Creative Engagement
Thursday September 17, 2026
8AM PDT / 11AM EDT / 4PM BST / 5PM CEST
Marketing and Creative Teams
- How do different roles in the marketing pipeline interact with the DAM?
- What are the creatives most focused on?
- What technology are teams asking for?
Session 4: Power Users and Future Capabilities
Thursday September 24, 2026
8AM PDT / 11AM EDT / 4PM BST / 5PM CEST
Super Users and End Users
- What do we mean by Super Users and End Users?
- What are the End Users’ goals?
- How do you best incorporate End User feedback?
Supporting Super Users
- Why are the Super Users so important?
- How can your Super Users inform your Governance and Change Management?
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