A Practical Guide to Mastering Budgeting, Prioritization, and Resource Allocation in Creative Operations

Join Scott Armstrong, CEO of Brainrider (moderator), alongside Timi Majek, VP of Marketing and Visual Merchandising at 1888 Mills and Leonardo De La Rocha, VP of Design at SimplePractice, for this webinar, designed for marketing leaders crossing the boundary when corporate responsibilities are added to the existing responsibility of providing creative leadership. 

Courtney Cox is the Associate Director of Creative Operations at Blavity Inc, where she leads a team of designers to deliver high-impact digital content. With a background in media operations at Condé Nast and Pitchfork, she specializes in streamlining creative workflows, optimizing team efficiency, and bridging the gap between creativity and business needs. Courtney has successfully implemented scalable processes that enhance collaboration and drive results.

Registration for this series includes access to all sessions to view live and watch again on demand.

The course leaders introduce their sessions and lay out the key learning outcomes.
 

Session 1: Navigating the DAM for GLAMP Technology Landscape - On-Demand
Session Leader: Jarrod Gingras, Managing Director & Analyst at Real Story Group

Rana Sidahmed is a global creative and marketing leader who seamlessly bridges strategy, design, and purpose-driven innovation. As Vice President of Creative and Marketing at Avery Dennison’s Solutions Group, she leads the creative and marketing vision that defines the company’s role in shaping the future of retail, branding, and sustainability. Her work ensures that every touchpoint, digital or physical, elevates brand storytelling while driving business impact.