Creative Operations

Henry Stewart Events is the leading producer of Creative Operations content worldwide. Join one of our complimentary webinars, online courses, virtual events, or visit us at conferences in New York, London, Sydney, Melbourne, and Los Angeles.

Welcome to HS Creative Operations
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HS Creative Operations
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Dan has over 30 years industry experience having worked for both leading post production facilities and production companies. He has worked with Arrow International Media since its inception designing efficient workflows and developing their in-house post-production offering to meet their production requirements. More recently he has been involved in the assessment and implementation of the growing technical opportunities to efficiently manage and exploit media, and enhance the production process.

Matt Eaton heads the EMEA business for GrayMeta, an AI powered metadata company. He has worked with broadcasters and content owners for over 25 years delivering innovative technical solutions across the supply chain. Matt draws on his industry experience working with major media organizations across the globe, as well as technical and operational leadership positions at Cognizant and Virgin Media.

Building a Successful Creative Operations Optimization Program - Course Summary

Session 1: Creative Operations Complexity

In the opening session we review the complexity of Creative Operations and how to identify the complexity-state within your organization.

First, we explore the wider landscape of marketing and creative operations to understand the external forces that impact those operations.

Building a Successful Creative Operations Optimization Program, 
with Elisabeth Knulst

Creative Operations sits at the intersection of art and science. Turning creative ideas into true works of art requires a scientific approach. It requires the management of people, processes, technology and data in the most efficient way. This series will help you to find the opportunities within your organization to improve working processes and to ensure excellent execution of creative concepts. 

As Solutions Director at IO Integration, Martyn works closely with clients to improve their business processes and workplace productivity. With over 15 years’ experience working both directly within Creative environments and for Technology Partners he has a wealth of implementation experience and understanding of real-world use cases.

Carlie Hill is the Head of Content Marketing at MediaValet, a leading digital asset management system from Vancouver, BC. With expertise in DAM and marketing, she strives to provide marketing and creative teams with the tools they need to maximize the ROI of their digital content.

Media Research Executive with proven record of accomplishment building excellent client service organizations. Led agency sales for Arbitron & Nielsen.

Join ad-tech experts Michael Sharp and Erin Labrato for a candid discussion about the Advertising and Media Landscape in 2021, and the impact on brands and their agency partners.
They will exhibit statistics and trends, identify the big market players, and show you how these changes have affected and will affect: 
  • Consumer behaviours across media channels
  • Advertising spend
  •  The buyer / seller relationship
  • Technology

 

A link to the recording will be shared post-webinar with all registrants.