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As the parent company of some of the biggest retail brands in the DIY market, Kingfisher’s ambition is to become the leading home improvement company in Europe. 
To deliver this objective, they have embarked on a journey to become ONE Kingfisher.

The work being undertaken to drive this ambitious goal forwards, includes an innovative group-wide digital content programme. This involves migrating and holding all digital content assets into one asset management system. The rollout and successful implementation of DAM across the Kingfisher group is managed by Georgina. 

For today’s digital age a new approach for asset management is needed. Get rid of old ways of working.

Gone are the days of legacy work streams requiring up to two weeks for teams to ready content. This timeline simply doesn’t work in our content-craving world. Leading brands need a DAM solution that can keep up with an ever-increasing demand for content, compress lengthy workflows, and automate repetitive manual tasks.

It’s Time to Automate with Cutting-Edge DAM features. 

With over 20 years of experience in the field of rich media and Digital Asset Management, Max is a subject matter on all things DAM including imagery, video, 3D, AR & VR. Before joining Cloudinary, Max held roles at Apple as a Senior Product Manager for DAM and at Adobe as a Senior Product Marketer for AEM Assets.

Fraser Charles is the Head of Strategic Partnerships at MediaValet. Since joining MediaValet in 2016, he’s been building a partner ecosystem focused on partnerships that integrate new technologies with DAM, provide customers with value-added services and unlock new channels for revenue growth.

Christopher started in the world of film & entertainment, working at companies such as Dreamworks Animation and Disney's AFV as a Digital Asset Manager. He now works with Orange Logic to help organizations change the way they interact with their DAM, sharing innovative solutions that combine the latest in digital asset management solutions with tools designed for preservation.