Events

Henry Stewart Events is the leading producer of Digital Asset Management content worldwide. Join one of our complimentary webinars, online courses, virtual events, or visit us at conferences in New York, London, Sydney, Melbourne, and Los Angeles.

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Managing content operations across global brands like OXO, Hydro Flask, Drybar, Braun, PUR, and Hot Tools is complex enough. Adding AI into the mix raises the stakes even higher.

Helen of Troy faced a challenge many enterprise organizations are now confronting: rapidly increasing content demand, fragmented workflows, pressure to personalize experiences faster, and the need to operationalize AI without sacrificing governance, discoverability, or brand control.

Anna Raugalis currently is Senior Product Manager, Digital Assets at e.l.f. Cosmetics, where she focuses on building human-centered digital asset and creative operations workflows. Prior to transitioning into product management, she spent years leading digital asset management initiatives for brands including Benefit Cosmetics, Calvin Klein, Laura Mercier, and bareMinerals.

Roseanne is a creative technology leader with 15 years spanning the full content lifecycle - from production to editorial business to enterprise DAM strategy.

At the Estée Lauder Companies in New York, she leads global DAM operations within the Tech, Data & Analytics organization, driving AI-ready content infrastructure and generative AI enablement across a portfolio of iconic beauty brands. Prior to her current role, she built creative effectiveness frameworks across 15+ ELC brands in the Asia Pacific region.

Dannie is a seasoned digital transformation leader and Partner at Deloitte Digital with over 25 years of international experience driving large-scale digital and marketing transformation initiatives. She specializes in leading complex, global Content Supply Chain and DAM implementations for the world's major brands across the Consumer, Retail, and CPG sectors.

Alexis is a Global Content and Digital Marketing leader with +20 years' experience at NestlĂ©.

Based in Switzerland, he currently serves as Global Head of Content within Nestlé Global Marketing Excellence Unit, where he drives Content strategy, Content Operations as well as the Technologies at scale.

His career at Nestlé spans a breadth of disciplines- from Sales & Product Marketing to eCommerce & Digital marketing strategy - giving him a rare End to End perspective on how content fuels brand growth and commercial performance.

Amanda leads Bacardi’s Content Hub (DAM/PIM) and wider MarTech product portfolio, focused on turning content, product data, and brand guidelines into scalable, reusable assets across markets and channels.

She works at the intersection of marketing and technology, helping teams move from fragmented ways of working to a more product-led model where governance is built into platforms and content can actually flow, not stall.

James is the Chief Customer Officer at ResourceSpace. He oversees product strategy, customer success, sales and marketing and helps organisations implement effective, scalable DAM solutions. James combines a practical, hands-on approach with clear leadership and communication skills, fostering collaboration and long-term client relationships. Outside of work James enjoys travelling, CrossFit and lots of good food.

Stijn Verest is the CEO and co-founder of Digital Herd, a consultancy and product company specialized in Digital Asset Management (DAM) ecosystems, integrations and workflow optimization. Through partnerships with platforms such as Sitecore Content Hub, Orange Logic and CHILI Publish, Digital Herd helps organizations extend the value of their DAM environments through tailored services, integrations and supporting products.

Session 1: The Problem with Traditional Technology Selections

Traditional approaches to selecting technology often led to misaligned tools, wasted resources, and low adoption rates. In this session, we’ll explore common pitfalls—such as vendor-driven decisions, siloed planning, and failure to understand end-user needs.
Learn why these approaches fall short and what’s at stake if we don’t adopt better methods.


Session 2: Empathize: Understanding Your Users and Stakeholders