Marcel Severino is an AI Production Design Artist at Comcast, where he helps bring creative ideas to life by blending design, production, and generative AI. As part of his role, he builds smarter workflows that help teams create, manage, and deliver content faster and more efficiently.
With more than a decade of experience across broadcast, digital, and social, Marcel has collaborated on campaigns for brands including Google, Nike, NBA, Xbox, Hulu, and Netflix through leading creative agencies. His background in fast-turnaround production, including same-day and next-day creative delivery, shaped his passion for efficiency and finding smarter ways to bring ideas to life.
Today, Marcel combines art direction, production design, and AI to solve creative challenges at scale. He's passionate about smarter workflows and believes the best technology clears the path for the better idea.