Creative Operations

Henry Stewart Events is the leading producer of Creative Operations content worldwide. Join one of our complimentary webinars, online courses, virtual events, or visit us at conferences in New York, London, Sydney, Melbourne, and Los Angeles.

Welcome to HS Creative Operations
Display Name
HS Creative Operations
Banner Image
Image
Header Banner

Advanced digital businesses are evolving their business models and embracing new technology. New ways of working require a focus on skills, not roles as more people are choosing to take the freelance career path. Over the last five years, the freelance market in the US has grown by $3.7 million to over $60 million. The Gig Economy is booming but there are many challenges associated with hiring freelancers. Join this webinar to find out how to overcome obstacles such as onboarding, work management, resourcing, time management and offboarding.

Tools for marketing and creative processes are often too numerous and spread across organisations, yet with limited use in specific silos. This makes quality and consistency difficult to achieve, and even more difficult to maintain. We can't get better by simply moving faster -- we need to create centralised workspaces, where not just creative assets but also product data, analytics, and workflows come together.

Join us in this webinar and learn:

Melissa Smith is an Operations Consultant, Project Management Trainer and Founder of The Industry School. After spending 20 years working in project management and senior operational roles at London’s top creative agencies, Melissa went on to found her own successful companies and is now recognised as a leading expert in her field.

Not enough resources to do the job? Last minute requests scuppering your plans? Things getting worse, not better?
 
Been there.
 
There are ways to fix it. There’s no magic bullet, but there are a few things that can help stem the flow, get stakeholder support and create a better working environment for you and the teams you manage.
 
Join us to hear more about how to become a Workplace Superhero!

 

Join Nish Patel as he discusses his observations of how industry leading teams are innovating how they optimize creative production and operations within their organizations. Learn what lead them to try something different, the tactics they used to implement key changes and gain buy-in from their teams, and how these innovative strategies have had positive impact in how their creative teams deliver faster, and better.

Working with agencies and creative services departments over the last 10 years, Nish identified the emerging field of Creative Operations, and has been talking about it ever since. He has helped marketing teams and creative firms around the globe accelerate and improve business processes.

A great creative brief is deceptive in its simplicity. It pinpoints a compelling reason for a brand to be part of the consumer’s life. It acts as a springboard for great ideas that can suck the air from the room. But, as importantly, it navigates the complexity of delivering great executions in today’s world of multi-channel consumer consumption and experiences. Based on the direct experience of the speakers, this webinar digs out the nuggets to help you deliver great briefs for the new age of marketing communications.