Creative Operations

Henry Stewart Events is the leading producer of Creative Operations content worldwide. Join one of our complimentary webinars, online courses, virtual events, or visit us at conferences in New York, London, Sydney, Melbourne, and Los Angeles.

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Henry Stewart Conference Studies LLP is a limited liability partnership, registered in England, registration number OC334769 with its registered office at 40-41 Museum Street, London WC1A 1LT. Henry Stewart Events Ltd is a limited company, registered in England, registration number 06532399 with its registered office at 40-41 Museum Street, London WC1A 1LT. Henry Stewart Events, Inc. is a corporation incorporated in the State of Delaware, USA having a business office at PKF O’Connor Davies LLP, 665 Fifth Avenue, New York NY 10022.
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Events Webinar Creative Ops | Freeing up Creative Talent through Standardization and Technology

A common perception is that optimised marketing operations will reduce creative freedom. Data driven marketing, standardising processes, producing materials via templates and implementation of technology in the creation processes are things that do not sound like they enhance creativity. However, by eliminating operational issues, standardising the way of working, providing challenging insights and automating mundane and administrative tasks, creatives have more time and budget available to realise their creative ambitions.

Events Webinar Creative Ops | The Changing Landscape of the In-House Agency

Creative used to be about inspiration, creation and job jackets, but now we have new roles, new technologies and new deliverables with interesting timeline expectations. In this presentation, we will take a look at how that impacts the org model and the process used to get work done.

Introduced by Kevin Brucato, Prudential, and a short presentation on ‘How Creative Operations is the key to Transforming how Modern Work gets Done'.

Events Webinar Speaker Sophy Regelous

Cella’s managing director, Sophy, is a hands-on team builder and trusted collaborator with a reputation for forming and energizing world-class teams, forging solid client relationships and cultivating strategic alliances with partners, vendors and colleagues. She is a process efficiency expert, a technology leader and a turnaround operations specialist who finds workable solutions for companies in need of operational excellence and financial control.

Events Webinar Speaker Mike Lucas

Mike Lucas is the Design Director at Cineplex - a Canadian entertainment company that welcomes over 70 million guests annually through its circuit of theatres and location-based entertainment venues across Canada. Mike leads the multi-disciplinary in-house design team as it works on creative for virtually every touchpoint of a guests experience at each of its locations. From tactical to brand storytelling, and from print to those enormous movie screens, his team creates it all.

Events Webinar Speaker Elisabeth Knulst

Elisabeth is a business consultant with over 20 years’ experience in Marketing Operations across a variety of sectors including retail, banking, publishing, consumer goods, telecoms, marketing and advertising. Her experience in Marketing Operations and as a partner for customers has ensured a clear vision into the key drivers of successful marketing efficiency and effectiveness projects; balance the focus between people and technology, make the project a learning process and create measurable results.

Events Event Speaker Juliana Vail

Juliana Vail is a distinguished leader in emerging technology and innovation, with a track record of transforming creative operations at scale through AI, automation, and digital production. Her work sits at the intersection of enterprise content strategy and cutting-edge tech—where creative vision meets systemized execution.

Events Webinar The Explosive Growth of In-House Agencies: Analysis and Predictions

In this webinar, hear how brand owners are managing their own onboard resource, and complementing it with the appropriate level of external agency input.

David Wethey, Owner of Agency Assessments International and Associate Consultant at ICP, reviews the ways in which in-house models have been used, and will be used in the future, to improve creative operations.

He will cover the many flavors of in-house and evaluate their strengths and weaknesses. Most importantly he will suggest, based on his own experience, how to select the best option for your own organization.

Events Webinar Speaker David Wethey

David Wethey is a best-selling business author, who has devised three breakthrough management systems: Smart Decision Making (DECIDE 2012), Mote The Super Meeting (MOTE 2015), and Idea Economics (THE VERY IDEA 2018). In a long career in advertising he managed five ad agencies on three continents, and facilitated scores of pitches around the world for some of the world’s biggest brand owners, involving nearly all of the best agencies.

Events Webinar Speaker Eli Chapman

Eli Chapman is SVP of Enterprise Strategy and Sales at Celtra. Eli has spent his career working at the intersection of creative, technology, and insights. Before Celtra, Eli was Head of Media and Connections at R/GA, where he built out a talent rich department supporting diverse client work across R/GA globally, including Pepsi Co, Crocs, LEGO, and Samsung.

Creative Operations