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Henry Stewart Events is the leading producer of Digital Asset Management content worldwide. Join one of our complimentary webinars, online courses, virtual events, or visit us at conferences in New York, London, Sydney, Melbourne, and Los Angeles.

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Louis King is an Enterprise Architect at Yale University. He works to align technology strategies to University priorities and to optimize the architecture and investments needed to achieve them. Louis engages diverse stakeholders to identify and realize shared opportunities in digital transformation of strategic capabilities. He brings deep and broad experience in enterprise solutions for teaching and learning, research, cultural heritage collections and administration.

As Digital Transformation Lead, Anthony is working to transform KHC into a digitally-powered, agile-enterprise. An organization that develops business led, technology enabled solutions with agility to transform their customer and consumer relationship through data and insights that drives better informed decisions across multiple workstreams.

Digital Asset Management (DAM) is no longer just about storing pretty pictures. In today’s fast-paced business environment, DAM serves many roles, from traditional marketing use cases to being positioned at the center of a complex enterprise-wide digital supply chain. This presentation will examine many of the use cases for DAM in action today, and those projected for the near future.

 

Attend this session to learn how to:

Disruption from the COVID-19 pandemic transformed the digital landscape faster and more dramatically than anything we’ve ever seen. E-commerce activities sky-rocketed and consumer stress drove demand for the replacement of familiar in-person experiences with digital ones. In just a few months, we saw what looked like years’ worth of digital transformation. Many companies pivoted just to survive, others are still catching up, and everyone needs to fill in big gaps in the customer experience.

 

Conrad Henson is a Product Marketing Manager for OpenText Digital Asset Management based in London, UK. Conrad has worked in DAM since 2011, predominantly in retail DAM implementations and digital transformation.

Dr Erica K Argyropoulos is the Research and Instruction Librarian for the Department of Music and the College of Business and Technology at the Northeastern State University’s John Vaughan Library. As a member of the faculty, she is devoted to a number of service initiatives and teaches undergraduate courses. Dr. Argyropoulos also maintains an active research agenda in musicology.