Events

Learn how Airbnb revisited and revised their global schema to simplify and focus from 20,000 terms to 7,000.  Watch this video with facilitator Steve Bevilacqua as he interviews Airbnb’s Scott Davis. (Scott is a member of Airbnb’s digital asset management team responsible for product asset operations and corporate library stewardship and was a key stakeholder during this amazing transformation.)  

This session covers how to approach combining disparate schemas from multiple departments and the overall reduction and simplification of metadata. 

Making its debut in February 2021, Mastering ‘The Realm of Rights’ is an Online Educational Series. This in-depth course, led by Margaret Majorack, Rights and Clearances Consultant at National Geographic, will delve deeper into rights management and DAM. 

As a DAM Manager, are you finding that asset re-use is increasing and there are requests to use assets in new ways, for example in merchandising or promotions? Are you struggling to figure out the rights to assets in your system? Then this series is for you.

In this interview, David Lipsey sat down with Lauren Belomy of Mars Veterinary Health to discuss her career journey. An interview aimed at helping those interested in pursuing a career in Digital Asset Management.
 
Lauren divulges how she got to where she is today, what makes a great DAM professional, how the role of the DAM manager is evolving, and her top tips for those looking to get ahead professionally in the world of DAM.

Making its debut in January 2021, 'Keywording Creative Content' is an Online Educational Series. This in-depth course, led by digital media keywording and tagging expert Clemency Wright, explains how to apply conceptual keywords to your content. You will learn the role keywords play in enabling your business to tell a story and engage your customers on an emotional level. Moving beyond the basic ‘say what you see’ approach, you will learn how to keyword assets that are difficult to describe in words.

Digital Asset Management solutions, much like the assets they contain as well as who uses them and how they are used, often follows a certain ‘lifecycle’. In this presentation, Victor Lebon, CEO, EMEA & APAC at ICP, shares how organizations can plan ahead by anticipating changes, capitalize on the opportunities, mitigate risks, keep the ‘eye on the prize’ and not be afraid of change, but embrace it! 

In 2014, Art Fund wanted the ability to intuitively search on the 12,000+ images of the works of art they helped fund since 1903. They bought a DAM system to make this possible, however, it became apparent that the DAM procured could not grow with the organisation. So in 2017 they launched another DAM procurement. Watch this presentation from the Art Fund team to learn how they evolved from enabling intuitive searches of works of art to redefining their creative processes.

In this video, Tony Treacy, Managing Director at Pitch Factory, sat down with David Salisbury, Head of Online Content Management at Swarovski to discuss his role. David tells the story of how he crossed over into the Digital Asset Management world, Swarovski's business needs for a DAM system, and his future plans for the DAM.

For further information about Henry Stewart’s Digital Asset Management events and online courses please visit DAMusers.com

Making its debut in September 2020 - 'Selecting the Right DAM for the 2020s' is an Online Educational Series led by DAM industry expert Jarrod Gingras, Managing Director and Analyst at Real Story Group. In this 4-part series, Jarrod delves into what is wrong with the traditional way of selecting DAM technology, and introduces a new method to help you make better choices.

In this video, Tony Treacy, Managing Director at Pitch Factory, caught up with Patrick Lennon of Tourism Ireland to discuss a day in his life as a DAM Manager.

For further information about Henry Stewart’s Digital Asset Management events and online courses please visit DAMusers.com

When Nestlé decided to migrate all marketing assets into a new DAM platform, they were ready. In this video, Cécile Marchese tells the story of the migration of Nescafé assets from the old asset management platform into the new one, from preparation to launch. She shares how they welcomed and integrated centrally produced Starbucks assets leveraging both DAM and an adaptation model.

For further information about Henry Stewart’s Digital Asset Management events and online courses please visit DAMusers.com