Events

Ginai has 10 years of experience working in the creative content space, with emphasis on studio operations for the last 8 years at Macy’s marketing and asset facility, Advertex Inc. She has insights from concept to expansion being at the forefront of navigating shoot capacity for in-house production alongside creative directors and finance, to utilizing available technology at phase three for leaner operations.

Heather Polen is the Global Vice President, Customer Transformation at Sitecore where she is responsible for partnering with customers to drive industry inspiration and transformation of digital marketing initiatives. Prior to joining Sitecore, Heather worked at General Mills where she spent 9+ years building a global digital agency model that served 42 countries.

Julia Gebhart is a Product Marketing Manager at Sitecore, the digital experience cloud and best-in-class CMS. She develops differentiated content, product positioning and messaging for Sitecore Experience Platform, helping digital marketers everywhere own their experience. Julia is passionate about continuously improving the user experience and has over 15 years of digital marketing experience in strategy, execution and demand generation in leading energy, mortgage & finance and software brands.

David Kay is Founder and Consulting Archivist at Digital Archivy in NYC. He has 4 years’ hands-on experience as Digital Archivist at Little Airplane Productions animation studio (The Wonder Pets!) and worked for 3 years at Nickelodeon Creative Resources as Digital Asset Manager. For the past 8 years, he has worked as a Consulting Archivist with a wide range of clients in corporate archives, not-for-profit organizations, governmental agencies, NGOs, academic libraries, religious institutions and more.

Brian joined Saatchi in 2021 with over 15 years of Digital + eCommerce experience, primarily in the fashion space (Tommy Hilfiger, Calvin Klein, Coach, and G-Star Raw) and most recently with CPG wellness brand, Gaia Herbs. He spent the past 6 years in DTC leadership roles road-mapping triple-digit growth strategies, P&L management, and optimizing digital channels to unlock untapped growth potential. Brian is also a mentor, public speaker, and Board Advisor for University of South Florida (School of Business Digital Marketing Program).

Ryan is a right and left-brain problem solver with a holistic view of production processes and how they interact with one another. His interest in identifying core operational inefficiencies translates into cost reductions and actionable productivity-enhancing solutions for his clients. Having worked on all sides of the content creation and asset implementation processes for top studios and brands, Ryan approaches projects with a deep understanding and appreciation for the needs of all stakeholders.