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DAM Leadership - Achieving Growth & Establishing Leadership

Monday March 18, 2:00 PM - 5:00 PM

This master class and workshop is designed for those who are leading/operating the DAM system/discipline for their organization, or who are approaching the point where their DAM deployment project will be “operationalized” into real-life action—trading the heads-down intensity of delivering DAM for the heads-up strategies that will sustain and grow it and keep its trajectory one step ahead of the business or functions it supports.

Kerena Bamrolia is a passionate & driven Creative Producer who has worked across agency, line and e-commerce studio production. Starting out in the industry as a photographer, she came to learn her love for being behind the camera in a different role, working with companies/ brands such as Net-A-Porter, Mr Porter, Bame Studios, Sophia Webster & Kevin Murphy. 

Outside of the studio Kerena co-hosts & produces Sensational podcast, a podcast for creatives by creatives, providing a platform for people from all walks of life to share their story.

Gemma Stack, is one of those people who seems almost too good to be true (We’re currently looking into it). She’s a rare mixture of unbridled creativity and razor-sharp attention to detail. Gemma is the Senior Creative Producer at The Mix Dublin, the global in-house agency and production company for Irish Distillers Pernod Ricard. Gemma helps our team of photographers, videographers, creatives and outside partners bring concepts to life for brands including - Jameson, POWERS and Redbreast, as well as many more.

Greg McLoughlin is prone making things up. He’ll tell you he’s 6ft tall, (he’s quite short). He’ll say he’s fluent in many languages, (just about one max). Luckily for him, making things up turned out to be a viable career path. Greg is the Creative Director at The Mix Dublin, the global in-house agency and production company for Irish Distillers Pernod Ricard. He’s now on a mission to help The Mix team create the very best work of their lives for iconic Irish Whiskey brands like - Jameson, Midleton Very Rare and Method and Madness and many more.

Although Orlagh Marnane is Head (some may say spiritual leader) of The Mix Dublin, the global

in-house agency and production company for Irish Distillers Pernod Ricard, she has never gotten drunk on all that power (just the occasional whiskey cocktail). Orlagh leads an ever-growing team of designers, photographers, editors and creatives, working on international campaigns across the entire Irish Distillers Whiskey portfolio - including award-winning work for Jameson Irish Whiskey, Redbreast and The Spot Whiskeys… to name but a few.

Joined PepsiCo 3 years ago, following a long and illustrious career on both agency & production-company side, at the likes of Cheil, BBH and RG/A, and with some of London’s most renowned and award winning production companies. With experience delivering work for Samsung, Google and adidas. As well as working on disruptive and challenging brands such as TikTok and VICE.

Rikard works as Digital Asset Manager at the Department of Digitization & IT at the National Historical Museums in Stockholm, Sweden. The National Historical Museums is a government agency that consists of six different museums: The Swedish History Museum, The Royal Armoury, The Skokloster Castle, The Hallwyl Museum, The Economy Museum (with The Tumba Paper Mill Museum) and The Swedish Holocaust museum.