Introduction

AI is now a core management tool, yet most organizations capture only a fraction of its potential. The challenge is not access but method. This course shows managers, small business owners, independent consultants, and professionals without technical backgrounds how to use AI effectively in daily work.

Introduction

AI is now a core management tool, yet most organizations capture only a fraction of its potential. The challenge is not access but method. This course shows managers, small business owners, independent consultants, and professionals without technical backgrounds how to use AI effectively in daily work.

This course has now ended and is available to purchase on-demand here.


It’s Essential

Getting the choice right and early optimization are keys to success.
It’s all dependent on the knowledge and skills of DAM leaders.
This course is for DAM leaders, aspiring DAM leaders and would-be DAM leaders.

A Principal Creative Ops Manager with 14 years in the industry, Kerry has led operations for everything from high-end retail, real estate and food delivery tech. With her team, she has a wealth of knowledge in building the behind-the-scenes infrastructure that keeps complex, multi-channel teams moving. For Kerry, good operations should be felt in the results, not seen in the process. She is dedicated to elevating operations as a vital, strategic partner to the creative process.

We're closing this year's DAM and Collections Management for Cultural Heritage conference the way the best collections are built: by looking at everything we've gathered and asking what it actually means.

For the final 30 minutes, the panel of experts will step back from the day and reflect on the ideas that landed, the tensions that didn't resolve, and the questions that kept resurfacing whether we were talking about metadata standards, digital preservation, or the weight of stewarding centuries of culture on a constrained budget.

Then the floor opens.

A descriptive term in search of a clear meaning: 
"Digital preservation" is a term that gets thrown around constantly in cultural heritage circles – but what does it mean, in practice, for galleries, libraries, archives, museums, and performing arts organisations operating within real-world constraints?

Is it different from:

  • Backup? 
  • Storage?
  • Digitisation? 

Clarity is required if under-resourced GLAMP organisations are to make the move from theory to practical implementation.

A rapid-fire round of real-world insights from digital asset and collections management practitioners across the cultural heritage sector.

1) “Everything, Everywhere, All at Once”: Reframing Collections & DAM for the Future of Cultural Heritage

This lightning talk offers a candid, quickfire reflection on DAM and collections management in memory institutions – where we have come from, where we find ourselves now, and why well-intentioned systems so often fail to deliver on their promise.