Introduction

AI is now a core management tool, yet most organizations capture only a fraction of its potential. The challenge is not access but method. This course shows managers, small business owners, independent consultants, and professionals without technical backgrounds how to use AI effectively in daily work.

Introduction

AI is now a core management tool, yet most organizations capture only a fraction of its potential. The challenge is not access but method. This course shows managers, small business owners, independent consultants, and professionals without technical backgrounds how to use AI effectively in daily work.

This course has now ended and is available to purchase on-demand here.


It’s Essential

Getting the choice right and early optimization are keys to success.
It’s all dependent on the knowledge and skills of DAM leaders.
This course is for DAM leaders, aspiring DAM leaders and would-be DAM leaders.

Michael Popham is a Digital Preservation Analyst with the Digital Preservation Coalition (DPC), where he is part of the Good Practice team, providing advice and guidance to Members.

 

Alexandra Foulds is the Archives Manager at the Royal College of Surgeons of England. She has previously held positions at Gladstone’s Library and St George’s University of London. She is particularly interested in digitisation for public engagement, nineteenth-century medical records, and the particular issues relating to the long-term care of nineteenth-century collections.

Laurisa Sastoque (she/her) is a Digital Preservation Training Officer in the Digital Humanities Team, working on the Digital Preservation Southampton enterprise unit that seeks to provide digital preservation training and guidance to partners across the cultural heritage sector.

Kristin is the VP of Global Agencies and Partnerships at Monotype, with more than 15 years of international business experience across SaaS, platform integrations, and strategic partnerships. At Monotype she has worked extensively with agencies and global partners to design and scale product strategies that enhance Typography workflows across teams. Known for connecting commercial strategy with customer outcomes, Kristin brings a pragmatic, data-driven approach to shaping and implementing how Monotype add values for customers in an evolving design landscape.