Introduction

AI is now a core management tool, yet most organizations capture only a fraction of its potential. The challenge is not access but method. This course shows managers, small business owners, independent consultants, and professionals without technical backgrounds how to use AI effectively in daily work.

Introduction

AI is now a core management tool, yet most organizations capture only a fraction of its potential. The challenge is not access but method. This course shows managers, small business owners, independent consultants, and professionals without technical backgrounds how to use AI effectively in daily work.

This course has now ended and is available to purchase on-demand here.


It’s Essential

Getting the choice right and early optimization are keys to success.
It’s all dependent on the knowledge and skills of DAM leaders.
This course is for DAM leaders, aspiring DAM leaders and would-be DAM leaders.

Venue

Semantic Data New York 2026 will take place at the New York Hilton Midtown, located at 1335 Avenue of the Americas, New York, NY 10019.

Make the most of your experience by staying where the energy never stops — the New York Hilton Midtown! Book your room now and be at the center of the Semantic Data action in NYC via this link.

Future Leaders Programme

The Future Leaders Programme gives young professionals the opportunity to engage and network through attending DAM Collections Management for Cultural Heritage 2026 free of charge. We want to see our community flourish, and what better way to achieve this than by investing in the cultural heritage leaders of tomorrow.

If you, or any of your team, qualify for the programme we would be delighted to hear from you.

Entry Details 

Bastien Minniti is the Worldwide Head of Technology Services at Amazon MGM Studios, where he leads strategic technology operations across Amazon MGM Studios and their creative partners, driving innovation at the intersection of creative production, production media management and cloud collaboration. With deep expertise in scalable digital platforms and global technology delivery, Bastien is passionate about transforming how creative teams collaborate and how audiences experience content.

Saba Moghtader is the Digital Asset Coordinator at the Oakland Museum of California. As one of three on the team, she has helped usher in the development and onboarding of the institution's internal DAMS. She works closely with museum departments to facilitate the transition of their (non-collection) digital assets from siloed servers, the cloud, and external drives to the DAMS. She is also developing workflows and policies related to metadata capture, data retention, and DAMS administration and governance to ensure that assets are correctly uploaded, stored, and findable with ease.

Victoria Feeney is the Collections Data Coordinator at the Oakland Museum of California and a first-time presenter. While she jokes her position is “Professional Typo Fixer” the truth is that she manages asset ingestion and metadata across multiple systems while also heading up digital preservation of OMCA’s time-based media. She collaborates with Registrars, Conservators, and Curators to determine the best paths for standardizing data within the museum’s Collections Management System (CMS), DAMS, and Public Portal to ensure clean data and access for both staff and the public.

Erik Almlie is the Digital Asset Systems Administrator for the Oakland Museum of California. He was responsible for the initial needs assessment and DAMS vendor selection for the Oakland Museum of California, and is currently the technical specialist in a team of three administering OMCA’s DAMS and collection management system (CMS).