Ocado was born out of a desire to disrupt a traditional grocery category. 25 years on, and the creative team are still at it, constantly looking for ways to increase relevance in a highly competitive industry.
How the in-house creative team has challenged and is challenging what’s possible
- Tangible tips on:
- Leadership
- Getting into good trouble
- Delusional optimism
- Thriving on thinking differently
- Lessons learned along the way