Success in digital commerce hinges on more than technology—it demands the right organizational blueprint.
Representatives of leading brands, vendors and consultants discuss their proven strategies for PIM/PXM success.
Who typically buys PIM. Who ends up ‘owning’ PIM.
Team structure needs that must be met in all successful PIM/PXM programs.
How to engage wider stakeholders – what works.
Achieving success through cross-functional collaboration.
Solving who owns and who buys into the RACI and makes it work.
Operating Models that have proven their worth.