Reality:
Governance is the backbone of an organization’s DAM program - it’s the critical mechanism that keeps everything functioning cohesively. As organizations become increasingly data-driven, prioritizing good Governance is essential. There’s no avoiding it. It’s necessary to maximize the value of data and content. Governance provides the structure that ensures program objectives are met both during DAM and throughout its operations.
The inevitable implications:
The essential components of Governance - the who, what, how, where, when and why - with the focus on key drivers, including:
- What is Governance – and what it is not?
- Where does Governance take place?
- Governance applies 24/7.
- Why Governance is unavoidable but poor Governance is an ever-present threat.
- How to approach and implement Governance.
- How Governance can take multiple forms.
- How to do it well and achieve compliance.
- Who does it.
Presentation: