THE CLAIM: Smart DAM capabilities drive operational excellence.
CASE STUDIES: Domo leveraging Aprimo's DAM features to:
- Centralize content.
- Automate workflows.
- Ensure brand consistency across global markets.
- Create a seamless content ecosystem that supports speed-to-market with a measurable ROI.
- Boost efficiency across global teams.
Illustrating actionable strategies:
- To ensure brand consistency.
- Compliance at scale in a high-tech, fast-paced environment.
Real world lessons on how content operations/processes work in a large B2B marketing organizations when aided by a combination of AI and DAM technology.