Events DAM Europe 2025 Day 2 Track 2 Evolving Brand Management at Scale: How Orange Powers Change with DAM

Context:

  • Orange is one of the world’s leading telecommunications operators, known for its strong, innovative brand and global presence across consumer and business markets.
  • Orange is transforming the way it manages and protects one of the world’s most recognisable brands.
     

Covering:

  • How Orange leverages a global corporate DAM to empower teams to collaborate, create and manage digital assets more effectively – all while strengthening brand consistency and heritage across markets.
  • How the DAM at Orange supports onboarding, streamlines rights management, and enables a more connected way of working – helping the brand thrive in today’s fast-paced digital environment.
Display Date and Time
27 June, 11:15
Track
2
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Speaker Groups
Speakers
Individual Course Speaker
Events Event Speaker Barbara Pollara
Events Event Speaker Elisabeth Knulst
Programmatic Date Range
-
Session Title
Evolving Brand Management at Scale: How Orange Powers Change with DAM