When everyone can make an image, what happens to the photo studio?
AI is pushing us to redefine the studio. Not as a black box where images are produced, but as an author and steward of customer-centric content ecosystems.
In this talk, we’ll follow one product through its expanding universe of assets. Along the way, we’ll explore the decisions that matter beyond technology: Where does AI belong in the workflow, and where doesn’t it? Why have we kept AI content production within the studio? And how can we build creative systems that are not only scalable, but responsible?
Join us as we explore the who, what, and why of content production in a season of tectonic shifts across our industry.