A Fireside Chat on AI, Creativity, and the New Content Stack
Join Misti Vogt (Orange Logic) and Sarah Iskander (gateB) for a candid conversation on the evolving role of DAM in a post-AI creative workflow. They’ll tackle what’s changed (and what hasn’t), why creative output remains the engine behind marketing impact, even when attribution tends to land elsewhere, and how orchestration — not just storage — is what today’s teams truly need.
Expect honest takes, real-world examples, and answers to questions like:
- Why is finding the right file still so hard?
- Can AI finally take the grunt work out of intake and tagging?
- And do creatives even care about DAM — or just want it to get out of the way?
If you’ve ever asked, “Why is this so complicated?” — this session is for you.