This Masterclass has ended and will be available on-demand soon.
The focus:
This masterclass equips you with the core principles and practical skills needed to build and manage effective product information systems. Stephan Spijkers brings real-world experience to help you understand what makes PIM systems work and where they typically fail. Exploring data modeling, attribute management, and workflow design through concrete examples.
Covering:
- What PIM is and how Product Data is the new foundation in an AI-search driven world.
- How to design an efficient product data process and scalable product data taxonomy
- How AI is transforming each step in the product data process: from data cleansing and enrichment to publication mapping
Bottom line delivery:
You'll leave with frameworks and templates you can apply immediately, whether you're a product manager, data manager, digital commerce professional, or technical team member responsible for PIM.
Watch Stephan Spijkers Introduce the Course
The Masterclass Comprises
- A 90-minute intensive online session including 20 minutes of Q&A
- Teaching by PIM expert Stephan Spijkers, co-founder of PIMvendors.com
- A Certificate of Participation - evidencing your commitment to developing knowledge and skills
- Unable to attend the session live? The recording will be available to all registrants