With over 15 years of experience in digital marketing and new technologies, Michel Benhamou has worked at major international agencies such as Havas, AKQA, and OLIVER/The Brandtech Group in Chennai, London, and Paris. He has supported major global brands like Hennessy, Unilever, Pernod Ricard, Hertz, and Facebook on complex integrated projects.
As COO & Head of Content Studio at Hogarth France, Michel Benhamou's main responsibilities include:
- Strengthening Hogarth France's production operations to offer clients more efficient, agile, and high-quality solutions.
- Accelerating the development of the Content Factory offering, enabling brands to produce multi-format and multi-platform content at scale.
- Enhancing the integration of AI and automation in production processes to support the transformation of marketing models.
- Creating synergies with WPP's creative and media agencies to offer clients more integrated and innovative solutions.
Hogarth is a world leader in creative production, creating and producing advertising and marketing content on a global scale. Working with clients and partners, Hogarth develops tailored solutions that deliver the best work in the smartest way. We bring together human craft and technology to deliver seamless content experiences for the world’s leading brands. Hogarth is part of WPP.