Sam is the Founder of DSRPTN, a production strategy and growth consultancy helping agencies and brands rethink how production works in a tech-accelerated world.
With over 20 years at the forefront of creative production, Sam has built and transformed production ecosystems across global networks, including Cheil Worldwide, Publicis Groupe and Havas. He’s partnered with some of the world's largest brands such as LinkedIn, L’Oréal, Samsung, Adidas, Nike, Carlsberg and GSK — delivering ambitious creative at scale while embedding smarter, future-facing ways of working.
Sam operates at the intersection of creativity, technology and commercial growth. From AI-driven workflows and automation to operating model redesign and new revenue streams, he helps organisations celebrate creative production, transforming it from a cost centre into a competitive advantage. His focus: future-proofing talent whilst building intelligent content ecosystems where technology drives efficiency and human judgement, taste and craft remain the competitive advantage.